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Smart phone with beacon.

The Emerging Technology of Beacons

Submitted by Monique Muldrow on Mon, 08/25/2014 - 10:35

Imagine walking in to your favorite store and being sent relevant discounts or offers based on your purchasing history. You might be in the electronics section of a department store and you get a message about that new TV you’re thinking of buying. Or, you’re at a concert and receive a coupon for the band’s new album. This location-relevant communication is an increasingly popular form of marketing and is accomplished via beacon technology.
 

WGN's Marcus Leshock with Kevin Leonard under Millennium Tree.

Having Fun & Making News w/ The Morton Arboretum

Submitted by Monique Muldrow on Fri, 07/18/2014 - 14:12

It was a fantastic morning at The Morton Arboretum. WGN featured the picturesque location today in their “Around Town” segment on the morning news. We were graced with blue skies and a cool breeze for the live shoot. Kevin Leonard, association & non-profit engagement manager, made us proud as he represented Breakthrough Technologies and showed off the newly unveiled app we developed for the Arboretum. WGN talent Marcus Leshock, interviewed Kevin as well as Mary Samerdyke, Manager of Interpretation at The Morton Arboretum.

Litha Ramirez -Director of User Experience, Breakthrough Technologies

Key to Mobile Websites Development: Understand Your Users

Submitted by Monique Muldrow on Tue, 07/08/2014 - 09:08

What should businesses consider as they plan to create a great mobile website?  What are key elements in developing a mobile-friendly site?  What differentiates a mobile site from a “standard” website?

At Breakthrough Technologies we often field questions like this, so we asked our talented – and busy Director of User Experience Litha Ramirez to share a few thoughts on the topic.

In a nutshell, what major piece of advice would you offer businesses planning their mobile-friendly websites?

Henry's Very Nice Car Engine

Quality Assurance Specialist - Henry Shin Everybody!

Submitted by Monique Muldrow on Fri, 06/27/2014 - 10:36

Henry has a B.S. in Mathematics and Computer Science, but he choose the QA route instead of that of software developer. We're so glad he did!

Tell us a little bit about your technical expertise and how you ended up with that skillset.

Susan in Munich

Meet Susan Werth, Our New Quality Assurance Specialist

Submitted by Monique Muldrow on Fri, 06/20/2014 - 12:40

Susan began her career in banking, but a request from her sister changed her path and eventually led her to us. 

Tell us a little bit about your technical expertise and how you ended up with that skillset.

Mobile Apps

Breakthrough's Kevin Leonard Making News With ASAE

Submitted by Monique Muldrow on Tue, 06/17/2014 - 11:15
ASAE Association Now technology newsletter talked with our Kevin Leonard, association and nonprofit engagement manager at Breakthrough Technologies, for a deeper dive into the sea of apps for associations, how they interrelate, and how they can help organizations accomplish their goals.
Photo courtesy of Freedigitalphotos.net

 

Litha Ramirez -Director of User Experience, Breakthrough Technologies

Proud to Introduce Litha Ramirez, Our Director of User Experience

Submitted by Monique Muldrow on Wed, 06/11/2014 - 12:13

Litha is a UX professional with 15 plus years in user experience. Her passion for user-centered design and her creative edge establish her as a leader in her field.  Her emphasis is on understanding business goals and aligning them with end-user goals and behaviors to create simple, intuitive and usable interfaces. She boasts a strong background in web and mobile space which is set apart by her fine arts and multi-media background.

Tell us a little bit about your technical expertise and how you ended up with that skillset.

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Building a Strategy for Mobile App Development

Submitted by Monique Muldrow on Tue, 06/10/2014 - 08:15

The May/June issue of Associations Now magazine,flagship magazine published by ASAE: The Center for Association Leadership, features an article that explores what associations should consider when building out a strategy for mobile apps.

Our Kevin Leonard, association and nonprofit engagement manager at Breakthrough Technologies, brings his expertise to the story, offering some valuable insights and advice.

Steve Wozniak

Steve Wozniak Speaks for Trades Dinner Series

Submitted by Monique Muldrow on Thu, 06/05/2014 - 12:18

The Jewish United Fund (JUF) has brought many distinguished guests to Chicago as part of their Trades Dinner Series. But this year, the tech community received a special treat when it was announced that Steve Wozniak, Co-Founder of Apple Computer, was one of the speakers.